A brand reborn

We're committed to providing fairer, clearer policies that give families the certainty they deserve.

Simon Davis

Chief Executive Officer

Discover how we’re making life better

The typical way


The Guardian way

Our Products

What’s the best way to protect your family?

The Value of Advice

When choosing protection, it pays to get advice.

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Introducing an extraordinary claims service,

because there’s no such thing as an ordinary claim.